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Simple Solutions for Decision Fatigue

blog business impact marketing Nov 24, 2023

(for Aspiring Authors and New Authorpreneurs: A Holistic Approach)

Dear Aspiring Authors and Authorpreneurs,

Congratulations on embarking on your journey in the world of writing and authorship! It's an exhilarating and rewarding path, yet it often comes with its own set of challenges. One significant hurdle many encounter is decision fatigue—the overwhelming sensation of making numerous choices that drain mental energy and hinder productivity.

However, fear not! There's a simple solution to tackle decision fatigue, allowing you to focus on what truly matters: your writing. Let's explore three powerful strategies that can transform your authorial journey and amplify your productivity.

Establishing Routines

Routines provide a structured framework that minimizes the need for decision-making, enabling you to conserve mental energy for creative endeavors. Start your day with a morning routine tailored to your preferences—whether it's meditation, exercise, or a soothing cup of tea. Next, create a writing routine. Set specific times for writing sessions, creating outlines, or conducting research. Consistency breeds productivity and diminishes the energy-draining process of deciding when and how to work.

Crafting a 90-Day Marketing Plan 

Writing the book is only one part of the equation. Marketing and promoting your work are equally vital for success. Crafting a 90-day marketing plan (read the blog) provides a clear roadmap, reducing the stress of deciding how and when to market your book. Break down your plan into actionable steps—schedule book launches, social media campaigns, guest blog posts, or interviews. Check out our Free Resource Vault** We have a methodology we share with our authors. Prioritize tasks by importance and urgency using the Eisenhower Matrix, allowing you to focus on impactful marketing strategies without feeling overwhelmed by the multitude of options.

Utilizing the Eisenhower Matrix

The Eisenhower Matrix, popularized by former U.S. President Dwight D. Eisenhower, categorizes tasks based on urgency and importance, guiding you to prioritize effectively.

Identify tasks as:

  1. urgent and important (Do First),
  2. important but not urgent (Schedule),
  3. urgent but not important (Delegate),
  4. or neither urgent nor important (Eliminate).

By categorizing tasks through this matrix, you'll streamline your decision-making process and allocate time efficiently, ensuring that crucial activities receive the attention they deserve.

By integrating routines, a 90-day marketing plan, and the Eisenhower Matrix into your authorial journey, you'll experience a significant reduction in decision fatigue. Embracing these strategies fosters a focused, efficient, and less stressful approach to writing and publishing your work.

Remember, the key lies in consistency and adaptability. Experiment with these strategies, tweak them to suit your style, and stay committed to the process. Writing and authorship are marathons, not sprints. Your dedication and perseverance will propel you forward.

Keep writing, keep creating, and most importantly, keep believing in your journey as an authorpreneur.


Sierra Melcher 

Red Thread Founder

In supporting aspiring authors and authorpreneurs, offering guidance on managing decision fatigue through routines, strategic planning, and effective task prioritization can significantly boost their productivity and confidence.



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